Tactile finish
All products laminated with Derprosa’s Sandy film acquire a tactile finish that brings to mind a sensation similar to that of fine sand on a beach or in a desert.
Derprosa Sandy Matte is a very matte transparent film, homogeneous in its roughness. Fused into the film itself, it is this roughness that gives a pleasantly coarse sensation to those who hold a book whose cover or dust jacket has been laminated with this film. In addition, Derprosa Sandy Matte is highly scratch and scuff resistant.
At the point of sale, according to neuromarketing criteria, this pleasant tactile sensation, which makes the product stand out, contributes positively to the buyer’s perception. They are more inclined to purchase books which provide this additional sensation instead of those laminated with a traditional film or not laminated at all.